Today, a program for a play at the Shubert.

Which is here. Or was, anyway. It was moved around the corner at considerable express, turned into a dance performances theater. It has subsequently gone under.

Oh joy, it's October 1929.

Entirety of his imdb bio: "Robert St. Clair was born on August 1, 1898 in South Haven, Michigan, USA. He was an actor, known for 13 Demon Street (1959). He died on June 17, 1967 in Los Angeles, California, USA. Son of Harry St. Clair, who ran a stock theater company in Canada that employed Boris Karloff."

We'll look at the ads, since those are the interesting then-and-now historical bits.

The New England was a big house, the place to go in town for furnishings. Priscilla was obviously the mascot for something - the store, a line of chairs.

The New England was a big house, the place to go in town for furnishings. Priscilla was obviously the mascot for something - the store, a line of chairs.

The winner of the "MERCANDISE" last week lived here. If you wish to search for her fate - which I'm pretty sure was "death" - good luck looking for "Mrs. A. Nelson."

A smart cafe for the post-theater meal. Natural meat juices! Mm-mmm.

Not Bolshevik at all though we promise

Don’t forget to smoke between the acts.

The height of 20s sophistication. Okay, you smart folk who have a reasonable grasp on the era, and may remember the style from matchbooks in the museum, done in the late 40s: who's the artist?

That's right! You know the name of a cartoonist from 95 years ago. That's pretty good.

Remember, 100 years ago they thought the pace of life was just mad. Break-neck. And it probably was!

City Hall, Dome of St. Generic's, the Foshay tower.

She ran a beauty parlor AND had a band:

She was a Beauty Authority. And she was only 27 when this ad ran.

Strictly modern! Well, everything was, once.

By 1929 it had been built up to its final height.

     
 

Mr. Dixson had purchased the hotel in August of that year, and paid over a million dollars.

He was something of a minor hotel mogul - he ran the Nicollet for a while, and pops up in the paper when he purchased another hotel here and there.

   

The entries in the archives stop in 1930. Sept. 19 1930 Tribune:

Glen S. Dixson, 49, owner of the Andrews hotel and one of the leading hotel operators west of Chica-go, died Thursday in a hospital at Rapid City, S. D., from injuries suffered in an automobite aceident near there Wednesday.

The aceident occurred while Mr. Dixson was attending a convention of the Northwestern Hotel association. His automobile swerved against a culvert and overturned in a ditch.

He also owned the Balmoral, which I pass every day.

Fortune telling seemed to be a popular thing for restaurants.

I think I would’ve liked to go to the Cavern. As you can see, the site is somewhat different now.

ITS FUNNY

West Virginia and Virginia. “The coal seams—Pocahontas No. 3, No. 4, No. 6, and No. 11—are some of the best coal to be found in the world, and are rated at 15,000 Btu/lb.” So the name meant something. The stock certificate for the mine looked like this:

They didn’t reuse stock art - looks as if they had to make up a new one for this, since it’s not vague classical figures.

I clipped this one . . .

. . . because I knew this one still exists.

An ad that effortlessly blends Coal and the particular plot of the show:

One of the roles, by the way, was played by Victor Jory, who we met here last a few years back as the Shadow.

The local paper ran notices about the play, but didn’t review it. Daily News:

It closed on Broadway after twenty-four performances.

 

 

Ah, an old friend.

This doesn’t really tell you anything you need to know beyond “the flakes are pink,” but that is the entirety of what you need to know. The music is just damned odd - the flirty voice seems wrong, and the way it jumps out of the Mancini to use an entirely different style of music is jarring. But I think that ya-ta-da-da / ya-ta-da-da / ya-ta-da-da da-da, da was the outcue for the cartoons, or between scenes. I suppose I could go find out.

Here, Big Nose gets into the act. Yes, that’s how he’s called in all the official descriptions on the YouTube site, but his name was really “Little Man.”

He’s supposedly a caricature of Friz Freleng.

   
  I can see that.
   

Now, another brand. Ladies and Gentlemen: I give you . . . AMERICA.

Another in the series, with a Roman twist. Note the very end.

It's this. (From an expired eBay listing.) Click for a larger version.

Ten boxes of cereal! Sure Mom I can do that

Hold on, they had to do a stand-alone commercial . . . yes.

 

We conclude with this week's Hiatal Contest:

A 1924 newspaper contest that went on forever.

I couldn't find the answer key, so we're going to be on our own.