Context: an old newspaper ad reveals that the building was originally the Turnbull -Nelson store, complete with a giant five story sign.

A two minute walk! Gird your loins and lay in some supplies for the journey. But yes, this was an issue. Said the Grand Rapids Furniture Record in 1914:

"In spite of the fact that the Turnbull-Nelson store is somewhat removed from the center of the Minneapolis retail business district, the anniversary reception is said to have marked the close of an unexpectedly profitable year."

Not for long.