A Heinz man suddenly appears to explain ketchup to anyone unfamiliar with its boundless potential.

See the label here? That's where the word KETCHUP is written to let you know it's ketchup. The label is shaped like the symbol of Pennsylvania, for this is the official condiment of that great state. They fought a war over it, you know. Defeated the forces of Hunts in a rather decisive battle. At the time they thought it was the bloodiest battle ever fought on American soil, but it turns out that the Hunts troops just dropped a lot of bottles when they ran away in fear.