Once upon a time, Quaker had a big campaign based around two things: the wheat was Shot From Guns, and the stars of the day endorsed this with the strongest possible terms.

"Hey, Mr. Ladd! You're pretty short! We thought you were taller! Show us around?"

How'd you get on the set?

"My dad's an assistant producer! He says you gotta do what I say! Can I play with your gun, shorty?"