Such as the sudden appearance on your swain's face of an awful, leering vacancy

Here's what I find interesting: Chesterfield never modernized its package. The ads could be quite modern, but they stuck with the old design for decades.

Mildness? Those things would knock you back some. My Grandfather was a Chesterfield smoker, until he went to filtered Old Golds for his health. Years later I tried a Chesterfield: whoa. As I've said before, I don't know how anyone started smoking in the unfiltered days. One drag and you'd barf meals you hadn't even had yet.